Military Transition

Successful transition for military personnel and their families is a challenge. Whether you are a servicemember, family member, veteran, or a patriot who supports those who serve and support understanding job complications, military family demographics provides a solution for underemployed, underpaid, and unemployed servicemembers and their families.


Military families move every two to three years, ten times more often than civilian families. Dealing with deployment separations and multiple reintegration experiences in civilian workplace makes job searches during even more difficult. Gone-for-months, home for-months plays havoc with jobs, careers, and successful job searches during deployments, with transition to civilian life, and civilian careers. Military partners are equally affected, rendering them, at times, unemployable or underemployed.

No wonder so many family members and servicemembers in the Reserve, and National Guard, have a hard time finding a good job!

Entrepreneurship is a solution. Being self-employed is a solution that fundamentally requires knowledge about business and communication skills. Demographics reveal that military families are young, with seventy-five percent between the ages of 18-34. Though less than 1% of our nation serves to keep American free, they represent 1.5 million job-searching adults with a $15 billion annual spending power. Clearly, this is a group with potential.

Yet, entrepreneurship in veterans is declining overall. While 40% of veterans returning from WWII and Korean War became entrepreneurs, only 5% of today’s vet own their own businesses. Interest, 4% of female veterans own their own business. This is a quadrupled rate of female veteran-owned businesses when compared to their male peers in a short 5-year span.


My work with the Yellow Ribbon Program sparked the idea to create entrepreneurship events with a focus on business, communication, and family life to support our military families before, during, and after deployment into a happily ever after.

Connect with more potential consumers from the powerful demographic of military families. Income and purchasing statistics reveal their $15 billion annual spending power. Grow your customer base. Grow sales. Or just feel great supporting those who serve and their families.

  • Educate military families about your products and services
  • Increase brand awareness and loyalty
  • Grow your customer base and drive sales
  • Gain Media attention with year-round multi-media campaigns
  • Capture the Attention Future Consumers

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